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Why Turnover Doesn’t Tell You If Your Business Is Healthy
Not All Discounts Are the Same: Why 3-for-2 Promotions Can Work Better Than Price Cuts
Why Discounts Are Destroying Your Retail Business
The importance of Marketing for a company
Return on Investment (ROI), an indicator and an answer for many questions in a business

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About me

Hi my name is Paolo, I have more than 20 years of experience in Business Management, with a long experience in Retail and Marketing. I'm here to help and share my knowledge. I want to give ideas and techniques to Improve your Business.

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Recent Posts

Why Turnover Doesn’t Tell You If Your Business Is Healthy
Not All Discounts Are the Same: Why 3-for-2 Promotions Can Work Better Than Price Cuts
Why Discounts Are Destroying Your Retail Business
The importance of Marketing for a company
Return on Investment (ROI), an indicator and an answer for many questions in a business

Categories

Analysis (8)
Business (9)
Communication (3)
Customers (2)
Digital Marketing (3)
Hospitality (1)
Marketing (5)
Restaurant (1)
Retail (4)
Sales (5)
Social Media (4)

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What Covid19 teaches about the business
How to launch a new product or service
How understand if the business works
KPIs, the cardinal points to drive the business

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