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market competitor

Marketing Key Department

The importance of Marketing for a company

I want to talk about the importance of marketing in every company. It is not important the kind of business you have, marketing is essential. Firstly, we must understand what marketing is. There are many definitions of marketing, we can consider marketing every activity to promote and sell more products or services. Essentially, we cannot…

Business Works

How understand if the business works

A typical question every entrepreneur or manager has often in the mind is how understand if the business works, in this video I want to give some points to analyse the health of company. The understanding of a business is a mix of many indices and everyone can have a different evaluation in a business…